The first French flagship store opens on rue de Gribeauval: three floors where material, design and atmosphere tell the story of a new way of experiencing the universe of Baxter.

A space that goes beyond the concept of a showroom: a house to be explored slowly, where each room interprets the brand's identity. Spanning three levels, the gallery takes visitors on a journey of materials, research and atmospheres.

More than a sequence of exhibition spaces, it is a journey in which architecture, interior design and collections interact naturally.